In 1999, cosmetics could only be purchased at drugstores or department stores. She also shares one piece of work experience with Beck: Both worked at McKinsey & Co. Barry and Marla Beck are the founders and visionaries behind Bluemercury, Inc. That included leading the entire team, from category managers to beauty consultants. In her role as vice president of beauty and personal care at CVS, she oversaw a "multi-billion-dollar portfolio" of brands across cosmetics, skincare, hair care and personal care. For Bluemercury, Macy’s provides the resources to steadily expand its brick-and-mortar footprint, and the e-commerce business through Macy’s advanced web and fulfillment capabilities. team."īeck's replacement, Bernstein, comes with experience in key areas, including e-commerce and beauty. "She has steered Bluemercury's growth for more than 20 years and has been a valued partner to the Macy's, Inc.
The center is essentially known for its body care products like fragrances, moisturizers, shampoos. "I want to thank Marla for her vision and leadership," Spring said. Bluemercury is a beauty supply center and day spa. Under her leadership, Bluemercury also launched a loyalty program, Blue Rewards, and launched private label brands m-61 and Lune+Aster. It is named after the Roman god Mercurius (), god of commerce, messenger of the gods, and mediator between gods and mortals, corresponding to the Greek god Hermes (). Now, the retailer has more than 180 locations, including stores within Macy's. Bluemercury is a chain of American beauty stores founded in 1999 by Marla Malcolm Beck and Barry Beck in Georgetown, Washington, D.C. Mercury is the smallest planet in the Solar System and the closest to the Sun.Its orbit around the Sun takes 87.97 Earth days, the shortest of all the Suns planets. Macy's bought the beauty business for $210 million when it had 60 total stores.
Having co-founded the business, Beck has been involved with Bluemercury since 1999, and with Macy's since the department store acquired the business in 2015. After some back and forth about when Beck would leave the beauty retailer, her official departure this summer was announced in March.